Case Study: Enchant
UBC: Dublin Digital, Marketing + Web Design Strategies
Aspirational luxury beauty brand reaching new heights
Client: Enchant
Industry: Beauty + Fashion
Client Requirements:
Digital Strategy | Branding | Web Design | Website Development | eCommerce | Creative Design | Product Photography | Fashion Photography | Lifestyle Photography | Logo | Icons | Copy + Content
Enchant is a beauty and fashion brand, sophisticated and chic with subtle and glamorous styles that will take you from day to night.
Whether you are looking for the perfect gift or a statement piece look no further than Enchant.
We are on a constant quest to create the perfect blend of our influences with classic and current trends. We partner with the most trusted manufacturers to ensure we always deliver high quality.
The challenge
➜ From ground zero - to hero. Create an online brand identity for a start-up with potential super powers!
➜ Create one online home for three businesses
➜ Distil the magic from our clients head, into tangible digital + marketing assets
➜ These guys are rock stars. Help them shine! Better defined value proposition + services
What we did
➜ eCommerce store live and selling 500+ products
➜ Series of photoshoots: product | fashion | lifestyle
➜ Branded physical products ready for retail online or in store
➜ Devised integrated digital lead generation strategy + Market Qualified Leads
➜ Multi-functional website for 3 businesses - 2 bricks and mortar + 1 digital - with online bookings, purchasing, click + collect etc.
➜ Better defined value proposition across products, services
What we achieved
➜ Beautiful eCommerce website
➜ SEO + mobile compatible
➜ 12x increase in traffic
➜ 3.5x increase in sales
➜ Sophisticated final branded product
➜ Better defined value proposition + services
Urban Brand Creative created a beautiful user friendly website that surpasses expectations and represented the brand perfectly. They communicated regularly and provided great advice throughout the journey. I could not recommend Urban Brand Creative highly enough. the entire process was seamless and made the journey an informative and enjoyable one.
- Miriam Costello, Founder + CEO, Enchant.
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