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Hyde Dublin

A fully realised premium five-floor destination nestled in the heart of the city.

A plate of cooked meat with sauce, fresh mixed greens, sliced radishes and a small bowl of dipping sauce on a dark marble surface.

At a glance


Client: Hyde Dublin
Industry: Restaurants Bar | Hospitality
Services:

Full Digital Growth Solutions Brand Architecture Menu Engineering Social & Community Activation
  • Launch a multi-million euro, five-floor hospitality venue in Dublin city — taking it from name and logo to a fully realised brand to create a high-impact brand, generate immediate buzz, and drive bookings, footfall, and revenue from day one.

  • Launch a multi-million euro, five-floor hospitality venue in Dublin city — building everything from the ground up to create a high-impact brand, generate immediate buzz, and drive bookings, footfall, and revenue from day one.

    Digital & Commercial Engine:
    Delivered a booking-driven website, integrated menus, eCommerce capability, and a content system designed to drive awareness, bookings, and repeat footfall from launch.

    • One of Dublin’s most talked-about venue launches — strong press, media coverage, and social buzz

    • High footfall from opening, with a clear pipeline from online discovery to in-venue spend

    • A complete brand and digital system built to sustain campaigns, events, and ongoing revenue


Challenge

With a multi-million euro investment behind it, the venue needed to open strong — building a complete brand, in-venue experience, and digital presence from scratch that could attract attention, drive bookings, and deliver from the outset.

A collage of images including a dish with roasted meat, a cocktail, a modern interior space with chairs and windows, and a blue neon sign that says 'Hope' among greenery.

Research & Discovery

Reviewed the competitive landscape and leading venues across Dublin, London & NYC to shape a clear positioning, tone, and content direction — designed to cut through, attract attention, and drive demand from opening.

Brand System

Built a premium brand identity from the ground up — defining the tone, visual style, and design system used across the venue, menus, signage, and digital, ensuring a consistent and high-end experience at every touchpoint.

Visual Storytelling

Produced high-end photography and video capturing the venue, food, drinks, and atmosphere — creating a bank of content used across social, web, and press to drive awareness and demand from launch.

Responsive Design

Delivered a mobile-first website built to drive bookings and footfall — integrating menus, social content, and live venue updates, while also serving as a central hub for team onboarding and day-to-day operations.

A website homepage for Hyde Dublin, showcasing a bar with a sleek, modern interior, a section for drinks with a cocktail image, a restaurant area, and colorful images of events, drinks, and the venue.

Outcomes

Smartphone displaying a website for Hyde Dublin restaurant, with a background image of a bar and a green 'Book Now' button, accompanied by wireless earbuds and their case.

Menu Engineering & Design

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